Select Page

Policy Considerations


Advertising is critical for a functioning legal cannabis market, and it is possible to establish a policy framework that both promotes business growth and protects public safety.

Decriminalization and Expungement

One of the most important components of cannabis legalization is ending the failed War on Drugs, and all levels of government should play a direct role in repairing the harm done through decriminalization and expungement efforts.


Delivery services are critical for a functioning regulated cannabis market. Delivery (1) provides patients—particularly those with mobility issues—with much-needed access to medical cannabis, (2) increases adult-use consumer access to the regulated market, and (3) minimizes the size of the illicit market.

Federal Policy

In recent years the Federal Government has communicated mixed signals regarding their official position on cannabis and cannabis enforcement,


A broad range of license types play an important role in a functioning cannabis market. As states and municipalities continue to implement medical and adult-use cannabis policies, the availability and accessibility of licenses will greatly facilitate the transition from an illicit to an above-ground market and ensure opportunities for a wide array of individuals, businesses, and communities.

Medical Cannabis

Cannabis has been used anecdotally for medical purposes for thousands of years. Finally, with modern scientific practices and an ever-expanding pool of data, concrete evidence is beginning to establish the robust safety profile of cannabis and the expansive list of conditions that it can alleviate.

Social Equity

Addressing the social and racial inequities of the War on Drugs should be one of the primary motivations for adopting comprehensive cannabis policy reforms.

The launch of a multi-billion dollar legal cannabis industry also creates new avenues for community reinvestment through the sector’s proven capacity for tax revenue generation, job creation, entrepreneurship, and economic development.


Establishing sound tax policy is a key component of state and local cannabis reform efforts. In order to support a safe, well-regulated, and successful cannabis industry, it is imperative that governments set appropriate tax rates.  The total demand for cannabis in the U.S. (including the illicit market) is estimated to be around $52.5 billion annually.  As such, there is considerable tax revenue to be made for state and local governments that adopt adult-use cannabis laws and implement sensible tax policies.


Zoning and land-use regulations related to commercial cannabis operations typically fall under the authority of local governments. State law often dictates minimum zoning standards for cannabis businesses, and localities usually have the authority to set additional restrictions. 

Zoning laws can be crafted in a way that are conducive to a thriving legal market while simultaneously adhering to the specific needs of the local community.

Get in Touch with WM Policy

New Field

By checking this box and submitting your information to Weedmaps:
1. You consent to Weedmaps’ collection of your email address, name, phone number, business name, state, and other business information for the limited purpose of subscribing to Weedmaps’ marketing emails and other communications, curated content, newsletters, promotions, deals, sponsorships, and other WM Business-related communications (collectively, the “Authorized Communications”).
2. You acknowledge that you are not a minor as legally defined in your municipality, state, province, territory, or country.
3. You agree that Weedmaps may share your personal data with third parties for the limited purpose of providing you with the Authorized Communications.
4. You understand that you will have the opportunity to unsubscribe from the Authorized Communications and request the deletion of your personal data from Weedmaps’ systems at any time.
5. You agree to Weedmaps’ Terms of Use and Privacy Policy.